MLM Lead GenerationYou know, I got a call the other day from a subscriber the other day, and I wanted to pass along the gist of the conversation for you, as it provides a valuable insight into people’s mindsets, and what it takes to really make your business successful.  The subject was about generating network marketing leads with pay per click advertising.

The phone call went something like this…after the initial introductions and such, and the guy….was pretty irate….at first. ;)   Read the whole thing and you’ll understand ;)

I’ll call the guy Bob, even though that’s not his name really.

“You know Kurt, thanks for the email and video about PPC, but I’m sick and tired of all you guys out there just not coming out there and telling us how to do PPC and generate leads with it?   You tell us the best way to get leads, but don’t tell us how to do it!”

At this point, I smiled, and politely responded, “Hey Bob, I’ve got a question for you….do you play sports?” I said.

He responded after taking a deep breath, “Yeah, played ‘em all my life. Played baseball mostly.  I was a big home run hitter in High School.”

“Ahhh very cool.  I love baseball myself, but was never much of a home run hitter.  So, let me ask you, how do you hit a home run?” I replied.

After a long pause he said, “What do you mean how do you hit a home run?  It just…well it just happens.”

“Really, it just happens?  So, if I were to new to baseball, and went out and pick-up a bat, I can just hit a home run? Just like that?” I asked.

He replied, “No, no, you’ve first gotta learn how to hold the bat, and then how to swing it with the right balance, learning how to keep your eye on the ball, hitting for contact first.”

“Ohh, I see, so thats how to do it.  So, since I’m not there, can you recommend a good clinic so that I can learn how to hit a home run?  I mean, they can teach me, right? I really want to learn as fast as I can.”   I asked again.

“Ohh yeah, I can recommend a good clinic, I know a couple of them, some good some bad, but I know some good ones.  They are really essential to get you going in the right direction.  But, here is the thing, they will teach you the basics, but, your going to need to get out there and practice practice practice what they taught you.  That’s how you get really good at hitting the ball and hitting it for home runs.” he exclaimed.

“So, Bob, you are telling me that  I should go to a clinic and learn the basics first, have them get me going in the right direction, and then I need to practice?  But, why can’t they just teach me how to hit a home run?’  I said.

“It just doesn’t work that way man, you’ve gotta practice to get good at it after getting some good instruction.” Bob replied.

“OK Bob, so you are saying I need to to do all that in order to learn how to hit a home run?”  I asked rhetorically.

“Yep”.

” So what makes you think I can send out one email to teach you how to generate leads with pay per click?”  I added with a smile on my face.

I next heard a big laugh from Bob and he said, “Hey man, I get it now….thats funny, OK, sorry to harass you, but I never thought about it that way Kurt.”

You see, generating leads with pay per click is just like baseball or golf, or anything for that matter. You need good instruction, but after you get that instruction, you gotta go out and practice practice practice until you get good at it.

So, here is a video with some “good instruction” on pay per click advertising….along with what I consider consider one of the top 3 mistakes Network Marketers make when they break into PPC lead generation.

Kurt Henninger

P.S. Wanna know what THE best course out there for Network Marketers to learn how to break into pay per click lead generation?  Go here, input your information and get two fr’ee videos from some of THE BEST PPC lead generation guys in the business.

P.P.S. Don’t forget to get on the list for 7 free days of killer Network Marketing training lead generation strategy at:

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The act of generating MLM leads has been revolutionized in the last few years. It is now possible to generate targeted prospects around the clock. With the advent of the internet, it is absolutely possible to get the message out all over the world specifically to those most interested in it. Generating network marketing leads on the internet can be very powerful, but there are several things you need to have and incorporate into your business in order to implement this strategy.

First, in order to generate MLM leads online, you need a website or a digital you online to be your representative. A website is your digital store front that will let people enter into your business if they like what they see through the virtual window. You will need to make your website appealing to those who meet it. The best way to do this is to offer free, or as close to free as you can, information in order to entice them into your virtual world.

The second piece of your MLM lead puzzle is that you will need methods to get people and targeted prospects to your website. This is commonly referred to as generating internet traffic. These methods can be divided into two main categories, paid traffic generation and free. Paid methods generally get people moving to your website quicker, but cost money. Free methods can be effective, but usually take time in order to be effective. You must make the determination on which one you have more of, either time or money in your multilevel marketing business.

Common paid methods of traffic and MLM lead generation are: pay per click advertising on sites like google, and ezine advertising. Pay per click advertising has the advantage of running ads 24 hours a day on the internet, and can be sustained for a long time, but can be quite expensive if not done properly. Ezine advertising is where you place an ad in an electronic magazine. It can be less expensive than pay per click, but you generally pay for one advertisement at time. One must be careful when using paid methods of generating traffic so you dont eat into your network marketing business budget too much.

Some common free methods of internet traffic and MLM lead generation are writing articles, posting and replying in forums, and search engine optimization. One of the hottest new methods of generating visitors to your multi level marketing website is to network on social networking sites like facebook, myspace, and youtube.

Finally, your internet MLM lead generation campaigns will need some kind of follow-up. Follow-up helps build trust which is absolutely essential in network marketing. Being genuine and authentic is a must. There is so much hype and misrepresentation on the internet that people are naturally skeptical. People usually will not respond to your message unless they have seen it around seven times. Follow-up is accomplished through something known as an auto-responder, which automatically delivers messages for you in a pre-determined sequence. Building trust is also very essential if you ever hope to grow your multi level marketing business to the heights you want it to.

Here is a quick video on how Network Marketing Leads are generated online:

If you combine these three elements into your MLM lead generation strategy, you will achieve success. Just keep working at it and have the discipline and drive to accomplish your dreams and your network marketing business will grow with as much effort you put into it.

Kurt Henninger

MLM Sponsoring Now – Free Tools, Tips and Techniques for the Network Marketer

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Anyone can create their own automated MLM prospecting system. Its easier than you think. Just think using a system to follow-up with people who are already interested in what you have to say, instead of asking people to look at your MLM business. There are three basic steps you will need to follow in order to create your own MLM prospecting system.

The first step in setting up your own MLM prospecting system is creating something called a landing page or a splash page. A landing page is basically just a regular web page, but with your marketing message on it. However, you need to make this a little unique because with this system, you only have about 10 seconds to grab someone’s attention. You need some sort of attention grabbing headline. Something like “Lose weight the easy way” or “Make Big Money from Home”. You want to grab their attention enough to get them to input their e-mail address into your splash page.

I recommend Using Site Built-It for to create your landing page.

The second part of your landing page or splash page must have a place for where the person visiting can put their information in. The less you ask for the better. I recommend only asking for a first name and e-mail address. Once they input this information, they will automatically have their information put into your e-mail auto-responder. The key here is to get their information!

The second step in setting up your own MLM prospecting system is having an auto responder. An auto responder is an e-mail system which will automatically send out e-mails to those who have gone to your landing page and input their information. In this way, you can get your marketing message out to your MLM prospect without you manually intervening. The key here is to first establish a relationship with those people, not to try and sell them something right off the bat. Once you have a relationship established with them, then you can begin to try and gradually bring them in on your MLM opportunity. Make a relationship first though!

I recommend using Aweber for your auto-responder service.  It is simply the best.

The third step in setting up your own MLM prospecting system is to market your landing page. You are going to want to get the URL link to your web page out on the web as much as possible so that as many people as possible can see it and potentially go to your site. There are many tools and techniques to do this: traffic exchanges, ezine solo ads, banner advertisements, etc. Be creative and think of your own ways to do this! Look for other posts on this blog to see recommendations on how to do this.

Your own MLM prospecting system and sales person ready to market your business 24 hours a day!

Kurt Henninger

Go here to get 7 free days of cutting edge Network Marketing Training to help you grow your business and get tons of MLM leads for free

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Attraction marketing MLM can be a very powerful tool. Your general goal in MLM and marketing for MLM is to try to get as many people as possible interested in your product or service. Attraction marketing just reverses the roles, they come looking for you instead of you looking for them.

Attraction Marketing is the art and science convincing pre-qualified buyers or prospects to find what it is that you are offering and have them seek you out instead of the other way around. If you can show them that you can meet their need or help them fix their problem and in a better way than your competitors can, this greatly increases the likelyhood that they will subscribe to your product or service. They go looking for something, find you and go to you for information or service.

One way to do this branding yourself out in the industry. It’s about branding yourself as an expert into the minds of all your prospects. In that way, you will be very sought after. Imagine someone coming to you, looking into how to become a more successful MLMer. Who would they naturally go to? An expert of course. This is the essence of attraction marketing in any business and the key to only talking to people who are interested in your business.

Another key element in attraction marketing in MLM is to capture their information somehow. Once they have come to you, you need their information in order to continue building that all important relationship with them. You can call or e-mail and continue to build a relationship with them. Ultimately since you have already established that you are an expert in what they are looking for, and provide a product or service they need, they are much more receptive to your message. Utilizing attraction marketing in MLM completely changes the dynamic of a call or conversation you have with them. They want you now, right?

Marketing yourself as an expert in your area and then capturing their information to continue building that relationship. Attraction marketing in MLM will absolutely turn around the client business relationship.

Kurt Henninger

To find our more about attraction marketing in MLM, and and other cutting edge Network Marketing Training, and how to use it to grow your business, click the link below for more information:

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